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Packaging Redesigns See 4% Average Volume Lift, NIQ Finds

yf_tkr_UL · 2026-08-20

$NIQ $UL

CHICAGO, August 20, 2026--NielsenIQ (NYSE: NIQ), a global leader in consumer intelligence, today named the winners of its ninth annual Design Impact Awards, recognizing eight package redesigns that combined stronger shopper experiences with measurable commercial performance. Across nearly a decade of NIQ Design Impact Award winners, recognized redesigns have been associated with an average volume increase of approximately 4%.

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